Polymath Visuals is a creative studio specializing in 3D animation and video production located in Covington, KY. The current owner, Ronny Young, wanted to revitalize the tone and expression of the site to result in a brand strategy that felt more authentic to the company. Christopher & Mae began by refining the company logo to a sleek, minimal icon.
Through the creation of a brand guide, Christopher & Mae was able to encapsulate the energy of Polymath Visuals and their aim of being a “brand with soul.” We created this guide as a resource for Polymath Visuals to share with their company to communicate a clear and consistent message throughout their marketing and overall presence.In the guide, we highlighted Polymath Visuals core values, target audience and tone of voice. Additionally, we included branding imagery, typography and brand colors. The Polymath Visuals brand guide is a testament to their objective of creating content that “exceeds expectations and excites.”
“Working with Christopher and Mae was a pleasure. They truly had our best interest at the forefront of their thinking and advice. I asked them to be open and honest, and to push back if we gave bad direction. They did, and our company is better for it. I count Jon as a friend as I do a professional contact. Wonderful people with talent and experience to back it all up.”
